# Turn more visitors into orders, bookings and sign-ups.

> Where online stores, SaaS, lead-gen sites, publishers, agencies and course sites lose visitors, the number to watch, and how Cuttl tests the fix.

Source: https://cuttl.io/industries/ · Last updated: 2026-10-18

Stores lose people at checkout, SaaS sites at pricing, booking sites at the booking form. Cuttl finds that step on yours and tests the fix.

Spot: Heatmaps and recordings

Test: A/B tests

Ship: Impact after the rollout

Cuttl works the same way on any website: heatmaps and session recordings show where visitors stop, and A/B tests check whether the fix converts better.

## Where visitors leave, on each kind of site.

### Online stores

Get more carts through to payment.

A cart page. Most visitors leave at the delivery cost, before checkout.

Number to watch: Revenue per visitor

### SaaS and apps

Turn more pricing-page visitors into sign-ups.

A pricing page. Most visitors leave here, before the sign-up page.

Number to watch: Sign-ups or trials per session

### Service and lead-gen businesses

More bookings and enquiries from the same traffic.

A booking form on a phone. Most visitors leave at the form, before the booking is sent.

Number to watch: Enquiries per session

### Publishers and blogs

Bring more readers to the newsletter box.

An article. Most readers leave before they scroll down to the newsletter box.

Number to watch: Newsletter sign-ups per article

### Agencies

Give every client clear before-and-after results.

Three client sites, each with the spot where its visitors leave marked.

Number to watch: Each client’s main conversion

### Education and courses

Turn course-page visitors into enrolments.

A course page. Most visitors leave at the price and the Enrol button.

Number to watch: Enrolments per course-page session

## Don’t see your industry?

Cuttl works on any website where you can add code to the page’s head. See the install guides.